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Minuto Solidário Project

Montepio - Minuto Solidário

In order to increase proximity to third sector organisations, Montepio undertook Minuto Solidário (Charity Minute), in which it publicised the causes and social projects of several institutions supported.

Using the motto «one minute makes all the difference», for a minute three times a day Montepio disseminated projects for children, the elderly and the disabled that made a difference thanks to their active role in their communities, and the solidarity and social responsibility that they show in helping people and causes. In several minutes, Montepio described the ambitions and mission of several third-sector institutions.

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