The brand's good reputation and members' confidence in the institution and the group, based on the reinforcement of its sustainability policy, especially its prudent, conservative management profile, constitute strategic aspects stimulating the performance achieved.
Montepio achieved first place in the European Satisfaction Index 2010 of Associação Portuguesa Para a Qualidade and Instituto Português da Qualidade (Ministry of the Economy and Employment).
The RepTrakTM Pulse 2011 survey conducted by the Reputation Institute placed Montepio in 56th place in the world rankings among 208 financial institutions.
In a strategy of continuing to support Portuguese cultural values and contributing to our brand's reputation, Montepio sponsors small monthly musical recitals (showcases) in the auditorium at its head office in Rua do Ouro in Lisbon. This fostered culture, helped performers, ranging from young unknowns to big names, and brought together customers, fans and the specialised press.